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Digital Media Marketing Concentration | Undergraduate Degree Program

Digital Media Marketing Concentration

By learning to think critically and apply learned principles to marketing strategies, you can prepare to practice marketing in changing and competitive environments. Curriculum in this marketing degree program is flexible, allowing you to gain knowledge in sales, public relations, e-commerce and advertising, as well as international and sports markets. 

About Our B.A. in Marketing

In our marketing degree program, you can gain a strong understanding of how to market a business through Internet and traditional strategic marketing. A marketing degree can prepare you to use tact, good judgment and a high level of creativity, as well as enhance your ability to develop and maintain personal relationships in the workplace.

Career Opportunities in the Marketing Field:

Organizations in the public and private sectors will always have a need for good marketing. The Bureau of Labor Statistics estimates that the need for marketing management professionals will increase 12% by 2022, with positions including:

  • Advertising
  • Marketing
  • Public Relations
  • Sales Management

Digital Media Marketing is offered at the following locations.

  • Ottawa, KS (Residential Campus)


Full Degree Catalog

University Accreditation

Ottawa University, as a whole, is accredited by the Higher Learning Commission.

Specific degree programs within our institution have also been accredited by relevant bodies within the field:

We are proudly recognized for our commitment to student excellence by the following designations:

Why Choose Ottawa
Almost all courses in Ottawa University’s programs are available online and accredited by The Higher Learning Commission. We make it easy for you to transfer credits in order to help keep tuition costs down. We also offer courses in accelerated 8-week terms in order to reduce your time to completion. These are just a few of the reasons why we are proud to be the best, fastest, and most affordable option locally in the Kansas City, Milwaukee, and Phoenix areas, as well as serving students nationally through our online degrees.

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